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Hi! I am Riddhi!👋

I'm a multidisciplinary UX Strategist with a background in human-centered design, and I bring a systems-thinking mindset to solving complex product challenges. My work bridges physical and digital experiences, focusing on usability, accessibility, and strategic research.

View my work

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Ecgo

Simplifying Recyclability through UX

UX Research | UX Strategy

An app that motivates students to recycle by providing incentives

I led user research and facilitated a co-design workshop to uncover user pain points, redesign the 'item submission' flow and leaderboard, and craft contextual messaging pop-ups, enhancing clarity and creating a smoother user experience.

Master's Project

Interactive AR  Storytelling

UX Research | UX Strategy | AR UX Design

A project that bridges the digital and physical storytelling experience for children.

I explored the AR landscape through research and market analysis, then designed a playful mixed-reality storytelling experience using physical tokens and animated characters. The prototype was tested with children aged 5–8 to refine usability and engagement.

Telos Health

Crafting Intuitive Interfaces for Robotic Stroke Surgery

UX Research | UX Design

A robotic medtech startup that developed to treat stroke procedures.

I observed stroke surgeries to map sterile zones and design storyboard. I prototyped the Settings UI, tested it with physicians, and iterated based on their feedback. I also developed a WCAG-compliant visual language aligned with Telos’ brand.

Contact


Riddhi Madeka
linkedin.com/in/riddhimadeka
madekariddhi@gmail.com

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© 2025 by Riddhi Madeka

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